Major F1 partnership announced after SPLIT with iconic team

Formula 1 have confirmed a new sponsorship deal for 2025 with a global brand that recently ended their long-term partnership with Ferrari.

Having been associated with the Scuderia between 2010 and 2017, before re-joining from 2021 onwards, Santander called time on their partnership with Ferrari.

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Ahead of the Italian Grand Prix, it was announced that the pair would part ways at the conclusion of the 2024 F1 season.

Days later, they confirmed a new sponsorship deal with UniCredit in a multi-year agreement starting from the 2025 season.

Ex-Ferrari sponsorship joins forces with F1

Yet Santander will not leave F1 in its entirety, striking a new deal with the sport.

A statement on the F1 website read: "Formula 1 is delighted to announce that Santander, one of the largest banks in the world, will become its Official Retail Banking Partner in a multi-year deal starting in 2025."

Santander are an Official Partner of @F1 for the 2025 season

Here's to a future of speed, innovation, and success with Banco Santander and Formula 1#F1 #Santander pic.twitter.com/cpvJ1nWIU0

— Formula Santander (@SantanderGP) September 4, 2024

Formula 1 President and CEO Stefano Domenicali added: "I am delighted that Santander, an incredible global brand, will become an Official Partner of Formula 1.

“Santander has a proud history in our sport, and they know the huge platform we can provide to amplify their story to customers around the globe."

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