Major F1 partnership announced after SPLIT with iconic team
Major F1 partnership announced after SPLIT with iconic team
Harry Whitfield
Formula 1 have confirmed a new sponsorship deal for 2025 with a global brand that recently ended their long-term partnership with Ferrari.
Having been associated with the Scuderia between 2010 and 2017, before re-joining from 2021 onwards, Santander called time on their partnership with Ferrari.
Yet Santander will not leave F1 in its entirety, striking a new deal with the sport.
A statement on the F1 website read: "Formula 1 is delighted to announce that Santander, one of the largest banks in the world, will become its Official Retail Banking Partner in a multi-year deal starting in 2025."
Santander are an Official Partner of @F1 for the 2025 season
Formula 1 President and CEO Stefano Domenicali added: "I am delighted that Santander, an incredible global brand, will become an Official Partner of Formula 1.
“Santander has a proud history in our sport, and they know the huge platform we can provide to amplify their story to customers around the globe."